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Cutting Edge Webinar Series

Ortho2 presents the Cutting Edge Webinar Series! This webinar series is being hosted exclusively for residents, recent grads, and Ortho2 users and is absolutely free. If you have a desire to learn more from an elite group of experienced orthodontic professionals, you’ll want to take advantage of this free cutting edge series that has everything you need to know to run a successful orthodontic practice. Webinars will occur weekly at 8:30 P.M. Eastern/5:30 P.M. Pacific Time and will last one hour. We hope you'll join us for this exciting series.

  • Natalie Beaton

    Natalie Beaton: Setting up Cycles for Past Due Hygiene, Mid-Treatment Progress Reports, and Diagnostic Findings

    Monday, September 14, 2020 7:30 PM - 8:30 PM CST (Register here)

    One of the easiest marketing tools you can use with referring general offices is to monitor your mutual patients to ensure they are scheduled with the general dentist for routine care throughout orthodontics. You will find that you are one of the few orthodontists that take the time to make sure this happens. Natalie will walk you through the setup of the mid-treatment progress reports, which can address areas of concern before they become bigger problems. Treatment delay, whether due to biological/growth issues or patient compliance, can be addressed in a progress letter and a new estimated treatment date can be shared. Natalie will discuss the way findings can be customizes to allow the clinical assistant to quickly check off the appropriate responses and merge a letter to the patient/parent and general dentist in just a few minutes.

  • Todd Blankenbecler

    Todd Blankenbecler: An Overview of Clear Aligner Treatment Options and Integrating into Your Digital Workflow

    Monday, September 21, 2020 7:30 PM - 8:30 PM CST (Register here)

    There are more and more clear aligner treatment options available today. In this webinar, we will review the different options available, including manufacturer, lab, hybrid, and 100% in-house. We’ll also discuss how to integrate submitting, managing, and tracking these different types in your digital workflow.

  • Natalie Beaton

    Natalie Beaton: Keep Them Coming! Building and Promoting a Rock-Solid Observation Program

    Thursday, September 24, 2020 7:30 PM - 8:30 PM CST (Register here)

    Unscheduled or past due observation patients typically occur for two reasons: inconsistent follow up and a failure to build a strong sense of perceived value in these appointments. Having a strong and consistent observation follow-up protocol supported by the many Edge Cloud and ViewPoint observation tools and reports can ensure you don't lose sight of these incredibly valuable patients. In addition to careful follow up, Natalie believes that you set your observation program up for success or failure by how you educate parents about the value of these visits when you first discuss it at the NP.

    We will review everything from scripting and an observation handout sheet at the NP exam, through careful review of specific reports and software tools so that no observation patient slips through the cracks, and finally, a consistent step-by-step outline of how to build perceived value in these visits at the new patient exam to keep them coming! Natalie will share everything you need to have a highly successful observation program for your specific practice.

  • Jake Schwyzer

    Jake Schwyzer: The Universal Language of Business

    Monday, September 28, 2020 7:30 PM - 8:30 PM CST (Register here)

    The most fundamental part of being a business owner is keeping track of your money. The inflow and outflow of cash is the lifeblood of the business and the single ingredient that differentiates those who keep the doors open and those who cannot. The orthodontics industry reports one of the lower overhead percentages among dental providers, with orthodontic practice overhead ranging from 49% to 60%. Knowing your fixed and variable overhead expenses directly impacts what you take home or how much you have left over to make investments. None among us can thrive unless our minds are dialed in to the flow of our money, and the key to profitability and growth is knowing the numbers. Join Jake Schwyzer with Gaidge to review how Gaidge enhances your ability to see a clear, end-to-end picture of your practice’s business performance conveniently in one cloud-based platform.

  • Natalie Beaton

    Natalie Beaton: How to Conquer a Mountain of Past Due Accounts and be on Your Way to Achieving Your AR Goals

    Monday, October 5, 2020 7:30 PM - 8:30 PM CST (Register here)

    The complex juggling involved in establishing solid accounts management techniques, successfully collecting on older past due accounts, while maintaining a positive relationship with your orthodontic families can seem like a daunting task. Natalie has many years of hands-on, highly successful collection experience, as well as having helped many of her clients to establish and maintain healthy accounts management protocols. We’ll review the financial ratios to monitor, and show many examples of letters and financial forms that Natalie has crafted over the years that have been a huge part of her clients’ financial success. By the end of the webinar, you will have a set protocol on how to approach these problem accounts, get your AR healthy, and stay healthy in 2020!

  • Natalie Beaton

    Natalie Beaton: Using Edge Cloud and ViewPoint Tools to Help Your Patients Become Scheduling Compliance Superstars!

    Monday, November 2, 2020 7:30 PM - 8:30 PM CST (Register here)

    Orthodontic scheduling can have challenging moments. When your office develops outstanding appointment compliance from patients and parents who value the time needed for an excellent orthodontic result, you will have an office of scheduling superstars. Natalie will review laying a solid foundation for scheduling, up to and including the new patient exam, with well thought-out scripting and strong written and verbal communication (including a scheduling agreement) throughout orthodontic care. Don’t find yourself stumbling with an explanation of why some appointments need to be scheduled at slightly less desirable times so that treatment can progress on time. With practice, you can have the confidence you desire and will have great cooperation from your patients and parents. Natalie will share some of the many scheduling tools offered in both Edge Cloud and ViewPoint.

  • Elizabeth Conforti

    Elizabeth Conforti: A Year in Review and Planning Ahead for Success!

    Monday, November 9, 2020 7:30 PM - 8:30 PM CST (Register here)

    As 2020 wraps up, take the time to reflect on all that you’ve accomplished during the year! Join Elizabeth for a Cutting Edge Webinar that will highlight what statistics you should look at, what areas of the practice you should evaluate before year-end, and how to plan ahead for success in the coming year. Elizabeth will outline her Annual Planning Meeting Agenda that engages the entire team, her approach to creating a dynamic marketing strategy to kick-start the New Year, and define measurable goals that elevate teams toward success! This webinar will help position you to wrap up 2020 with clarity and align your team and practice with strategies for great success in 2021!