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Cutting Edge Webinar Series

Ortho2 presents the Cutting Edge Webinar Series! This webinar series is being hosted exclusively for residents, recent grads, and Ortho2 users and is absolutely free. If you have a desire to learn more from an elite group of experienced orthodontic professionals, you’ll want to take advantage of this free cutting edge series that has everything you need to know to run a successful orthodontic practice. Webinars will occur weekly at 8:30 P.M. Eastern/5:30 P.M. Pacific Time and will last one hour. We hope you'll join us for this exciting series.

  • Beth Leach

    Beth Leach: Great Orthodontic Websites: A Look at the Best Out There and What Makes Them Great!

    Monday, August 5, 2019 7:30 PM - 8:30 PM CST (Register here)

    In this hour we will look at a number of websites from all over the country and discuss the things that make each great, along with the design and technology that you can add to your site. From video to page layout to handling of specific topics, we will view a large number of sites and see what they are doing right.

  • Jill Allen

    Jill Allen: Mastering Your Marketing One Year at a Time

    Monday, August 12, 2019 7:30 PM - 8:30 PM CST (Register here)

    Learn how to market your practice like a pro in the ever-changing tides of orthodontics! Let Jill show you how to set your budget, plan your year, and avoid marketing money pits! Jill will also take the time to talk you through internal marketing, relationship building, and community involvement strategies that are guaranteed to move your marketing efforts in the right direction.

  • Elizabeth Conforti

    Elizabeth Conforti: Team Building for Top-Notch Teams!

    Monday, August 19, 2019 7:30 PM - 8:30 PM CST (Register here)

    As our summer time rush begins to wrap up, take time to plan your end of summer stress reliever for your incredible team! Join Elizabeth for a Cutting Edge Webinar that will:

    • Focus on team building opportunities that promote a fun and rewarding atmosphere for high performing teams.
    • Share inexpensive ideas that are packed with big impact.
    • Incorporate ways to infuse team building into your calendar consistently throughout the year.
    • Illustrate how your team’s fun factor engages your patients and creates raving fans of your practice.
    • Assist you in maximizing team cohesion and camaraderie.

    This webinar will help give you tips, tools, and techniques to incorporate team building activities in your practice to engage patients, reward team members, and put smiles on all faces in the process!

  • Tracy Martin

    Tracy Martin: Fantastic Beasts and How to Hire Them: Finding and Caring for Unicorn TCs

    Monday, August 26, 2019 7:30 PM - 8:30 PM CST (Register here)

    High performing treatment coordinators are a unique breed. And in today's increasingly-crowded marketplace, having the right one in your practice is more critical than ever! So, why is it so difficult to find them? Where do you begin your search? Then, once you've caught one, how do you keep her engaged? In this edition of the Cutting Edge Webinar Series, Tracy Martin, founder of Straight Consulting, will answer all these questions and more! Prior to launching Straight Consulting, Tracy spent 15 years in ortho and, as a unicorn TC herself, she's an expert at spotting her own kind. With Tracy's no-nonsense, "southern sass," she'll give docs & OMs some real, actionable information that will help you find one of these rare creatures and help both her and your practice thrive!