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Cutting Edge Webinar Series

Ortho2 presents the Cutting Edge Webinar Series! This webinar series is being hosted exclusively for residents, recent grads, and Ortho2 users and is absolutely free. If you have a desire to learn more from an elite group of experienced orthodontic professionals, you’ll want to take advantage of this free cutting edge series that has everything you need to know to run a successful orthodontic practice. Webinars will occur weekly at 8:30 P.M. Eastern/5:30 P.M. Pacific Time and will last one hour. We hope you'll join us for this exciting series.

Edge
  • Natalie Beaton

    Natalie Beaton: Effective Follow-Up with WCB Patients

    Monday, November 19, 2018 7:30 PM - 8:30 PM CST (Register here)

    Once a new patient has had treatment presented and discussed but has not committed to starting treatment, effective follow up in a timely manner is critical to changing "I need to think about it" to "Yes when can I start?" From scheduling a set date and time for follow-up with the treatment decision maker, to careful scripting of that follow-up call, you will learn how to maximize the success of your WCB calls and utilize ViewPoint or Edge Cloud to help you succeed. Natalie will share tips on overcoming common objections and concerns and how the TC can get comfortable with that conversation. Natalie shares over twenty years of TC experience and training and will help you design a WCB protocol that works for your office!

  • Andrea Cook

    Andrea Cook: Running and Understanding Your Clinical Reports

    Monday, November 26, 2018 7:30 PM - 8:30 PM CST (Register here)

    Clinical reports can provide valuable information on how efficient your clinic, assistants, and treatments are. These are key factors when looking at total practice numbers. We will discuss which reports to run, how to evaluate the information, and ways to make changes to improve your clinical efficiency.

    Objectives:

    1) Determine which clinical reports to run in your management system
    2) How to evaluate the information to improve your clinical efficiency
    3) Review solutions for your areas needing improvement
  • Elizabeth Conforti

    Elizabeth Conforti: A Year In Review and Planning Ahead for Success!

    Monday, December 3, 2018 7:30 PM - 8:30 PM CST (Register here)

    As 2018 wraps up, take the time to reflect on all that you’ve accomplished during the year! Join Elizabeth for a webinar that will highlight what statistics you should look at, what areas of the practice you should evaluate before year-end, and how to plan ahead for success in the coming year. Elizabeth will outline her annual planning meeting agenda that engages the entire team, her approach to creating a dynamic marketing strategy to kick-start the New Year, and define measurable goals that elevate teams toward success! This webinar will help position you to wrap up 2018 with clarity and align your team and practice with strategies for great success in 2019!

  • Natalie Beaton

    Natalie Beaton: Building a Multi-Directional Marketing Calendar

    Monday, December 10, 2018 7:30 PM - 8:30 PM CST (Register here)

    The New Year is just around the corner and now is the time to start mapping out your marketing calendar for 2019. Natalie firmly believes that in the increasing competitive orthodontic environment it has become more and more important to take a multi-directional marketing approach.

    What really works is spreading your marketing efforts out in a steady, consistent flow throughout the year. You will leave with marketing pearls for internal marketing and external marketing and some great ViewPoint and Edge Cloud tips to support those efforts. In addition, Natalie will show you how to use your data to accurately evaluate the actual impact (growth or loss) that each marketing effort has had on new patients scheduling for an initial exam. Learn the marketing tools and tricks you need to make 2019 your best year ever.

  • Todd Blankenbecler

    Todd Blankenbecler: Integrating EasyRx with Lab Prescription, Digital Workflow, and 3D Printing

    Monday, January 28, 2019 7:30 PM - 8:30 PM CST (Register here)

    Todd Blankenbecler, President of EasyRx, will review current digital trends in orthodontics including intra-oral scanning, 3D printing, and in-office manufacturing opportunities like clear aligners. Todd will also review EasyRx and how it integrates with the digital migration. EasyRx is a lab prescription, digital workflow, and 3D software platform for orthodontic practices and labs.

ALERT